Internet Marketing. Real problem
Internet Marketing. Real problem
Here is the problem of a real customer business which we will call «X», in order for you to meet some needs or problems that a strategy of Internet Marketing can solve.
This company in the past has tried to implement a marketing strategy, but for some reason or another did not work this due to several things, such as lack of capital, lack of dissemination, insecurity. That is why they express the need for a strategy or method to become known and attract new customers, as sales in the company have been depleted due to various situations such as the economic crisis afflicting the country at large, and insecurity. The priority for the company «X» is the need for new customers because they are aware that sales will not come at the local level, through the same situation as above. That’s why they want to be known nationally to other states in the country outside the state of Chihuahua, as well as outside the country throughout the Americas. They want to give the customer perception that the company is very large and has branches throughout the country and across the continent.
Were also presented with another problem and its sales force, equipment vendors with which the company has, has met with various complications at the time of prospecting activities, as when making calls to offer their products or services have met people more reluctant to provide information and same length of sales cycle is extremely long, which is why you need to reach customers who contact the company alone because of the need they have.
This is just a case of many that can be found in Mexican companies, especially small and medium enterprises. An Internet Marketing strategy can solve this problem and many more.

